Marmalead vs eRank: Which Etsy SEO Tool Is Better?
These two Etsy SEO tools are well known among seasoned Etsy sellers who have probably used one of these to grow their shop.
The reason why Etsy sellers choose an Etsy SEO tool like Marmalead vs eRank is to find the best-selling products out there and to rank higher in searches.
As a result, Etsy sellers will find low competition and high demand niches that benefit their sales. In this post, I’ll do a run-down of the key features and pricing for each SEO tool.
Hopefully at the end of this post, you’ll have a better idea of which one to choose.
Marmalead Overview
Marmalead is an Etsy SEO tool that allows you to research products that are high in-demand, which increases your chances of discovering what actually sells on Etsy.
key features
- Detailed keyword analysis
- Side-by-side comparisons
- Listing optimization
I’m going to breakdown each key feature that Marmalead has. Of course, there are many other features, but these are the ones you should consider for Etsy SEO.
1. Detailed keyword analysis
With Marmalead, you’re able to find out which keywords are trending and get a list of keyword suggestions for your potential products. You can also gauge the following using this Etsy SEO tool:
- Best keywords to use for the season
- Keyword forecasting
- Use the MarmaMeters feature to find the top keyword
You can save so much time with this keyword function rather than manually searching up the keywords. Marmalead will give you ideas for new products to create so you never have to run out of ideas.
2. Side-by-side comparisons
Along with the keyword tool, you can compare keywords side by side. This will allow you to gauge which keyword would be more suitable to use in your titles and tags.
Here’s an example of what a keyword comparison looks like on Marmalead. You can compare 4 different keywords to see which one has the best search volume and engagement.
The better keywords you use, the higher chance you have of ranking on Etsy’s first page, which can bring in more visibility and potential sales to your Etsy shop.
3. Listing optimization
Marmalead actually grades your listings with a simple letter grade to see how your products are performing.
This can help you optimize your listings so that it performs well in front of potential buyers. The better your listing, the higher your ranking potential will be.
Want to learn how to make passive income on Etsy? Check out this post: How To Make Passive Income on Etsy Selling Digital Products (Updated 2024)
user interface
You’re also able to view the recent trends of products. A great feature I like is being able to see the revenue that your competitors make for each product.
You can also view different listings, which shows the reviews, views, monthly sales/revenue, average conversation rate, visibility score, and much more.
This gives you a good idea of which products are selling really well. You could create a product that is similar to theirs and grow your sales as well.
how marmalead helps etsy seo
It’s really easy to integrate your Etsy shop with EverBee because EverBee has a Chrome extension.
When you open your Etsy shop, you can easily open the EverBee extension and use it immediately to start finding profitable products to create.
You can create best-sellers that will allow you to build a profitable Etsy shop!
eRank Features
Let’s jump into eRank and its different features!
key features
- Keyword research tool
- Competitor analysis tool
- Tags analyzer
1. Keyword research tool
eRank is a bit different from EverBee because it focuses on keyword optimization tools.
eRank has a “Keyword Tool” function that allows you to incorporate low-competition and high-traffic keywords in your product’s titles, tags, and descriptions.
From the example above, you can see that eRank shows a detailed result for each keyword. You’re able to see the average number of searches, clicks, competition, as well as Google results.
2. Competitor analysis tool
eRank will give you the top 10 listings that show up in Etsy’s search results and will give you data for the most popular tags to use. Its keyword research tool is very comprehensive and gives a detailed analysis of each keyword you use.
3. Tags analyzer
The keyword research tool also allows you to compare keywords, giving you a bar chart of each keyword’s monthly searches. You’re also able to check keyword statistics, search trends, location of users, and the most popular Etsy categories for each niche.
user interface
eRank has a powerful feature that lets you track the best ranking listings on Etsy. There’s a feature called Bulk Rank Checker.
You can input a maximum of 20 keywords and see which top listings appear in the first two pages of Etsy’s search results.
how erank helps etsy seo
eRank has one tab dedicated to analyzing your competition. This feature allows you to analyze your competitor’s sales, listings, and tags.
If you click on “Tags,” you can analyze up to 100 of your competitor’s most recent listings and see what the click-through rate is.
You can also determine the quality of tags and if they give you a chance to rank well or not. This can help you save time when determining what tags and keywords you want to use.
Want to learn how to make passive income on Etsy? Check out this post: How To Make Passive Income on Etsy Selling Digital Products (Updated 2024)
Marmalead vs eRank Pricing
breakdown of marmalead pricing
Marmalead has 1 plan, but can be paid monthly, annually, or yearly.
Entrepreneur plan
- Monthly: $19.99
- Quarterly: $53 (save $16)
- Yearly: $190 (save $38)
- Access to all features on Marmalead
breakdown of erank pricing
eRank has three different plans, so let’s go through each one of them.
Basic plan: $5.99/month
- Allows you to search up 100 keyword terms per day
- Allows you to analyze up to 200 listings
- Can connect up to 5 shops
Pro plan: $9.99/month
- Allows you to search up 200 keyword terms per day
- Allows you to analyze up to 4,000 listings
- Can connect up to 10 shops
Expert plan: $29.99/month
- Allows you to search up 500 keyword terms per day
- Allows you to analyze up to 5,000 listings
- Can connect to 100 shops
Marmalead vs eRank: a side-by-side comparison
marmalead
ERANK
Final thoughts about Marmalead vs eRank
As you can see, these two SEO tools have many different features. I hope by explaining each feature, you get a better idea of which tool might be best for you.
Marmalead could be worth it for beginners who are just getting started with SEO and keyword research. Its easy interface and color coded data are useful for people to get more comfortable with market research.
For those well-versed in SEO and listing optimization, eRank stands out as the top choice. Its array of advanced features might be a bit overwhelming for new Etsy sellers, but if you’re an experienced seller seeking a robust SEO tool, eRank comes highly recommended.
Let me know what your thoughts about Marmalead and eRank are. Which do you think is better? Comment below!
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This post was all about Marmalead vs eRank.
